Kevin is an internationally seasoned business leader and marketing strategist with time-proven executive management skills and multi-platform, multi-industry experience. For more than a decade, he has championed integrated service breadth, robust process and international infrastructure development for award-winning marketing agencies such as The Marketing Store Worldwide, BBDO / GeneratorIdeaworks and Fuel Industries.
He has successfully brokered mergers and acquisitions, strategic alliances and the structured recruitment of top professionals across an ever-evolving marketing communications world including:
- Social Engagement Marketing
- Mobile and Digital Media
- Branded Entertainment
- Events and Sponsorship
Most recently Kevin has worked for several major international technology companies like Blackberry and IMI Mobile in the Social and Mobile space. This has involved undertaking complex market development roles introducing BBM’s mobile media services and IMI’s Mobile Enterprise solutions to North America’s telcos and major media management agencies.
Previously as COO of Syncapse Corp – an ‘upstart’ Toronto based Digital Tech start-up focused on the emerging Social Technology space, he managed the company’s growth from a fledgling 20person operation in Toronto into a rapidly evolving, robust 190person international group of companies, operating in 3 countries. This experience included the acquisition and integration of companies in both the US and UK markets and the raising of over $30million in investment financing.
He was recognized as “International Professional of the Year” in 1996 by MAAW (The Marketing Agencies Association – Worldwide) and served as the President of that organization from 1998 to 2000 leading its evolution from North American to global focus via the introduction of the GLOBES annual industry recognition program.
Kevin’s early career was spent in the UK, where he obtained and Economics degree from the University of London, learning the marketing and sales ropes in P&G-style regional sales and brand management roles, before evolving into international market development assignments.